Home Retail Monitor - Prime Day Part 2 - June 30, 2022
Sales Factory Team
Amazon projects a whopping $7.7 billion in sales during this year's two-day Prime Day event. While concerns about inflation, high gas prices and the increasing costs of other items may keep many consumers on the sidelines for this year's event, there is no doubting the significant impact that Prime Day continues to have on the retail landscape.
Here is a snapshot of what we learned about consumers' plans for this year's Amazon Prime Day in this week's Home Retail Monitor:
To get additional insight into what this means for home improvement brands and retailers, read the entire study.