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Home Retail Monitor - Inflation & Brand Loyalty - December 15, 2022

Written by Sales Factory Team | Dec 15, 2022 8:15:00 PM

Inflation continues to put brand loyalty to the test.

34% of respondents in this week's Home Retail Monitor say they are less brand loyal than they were a year ago and 31% say they are less engaged with brands.

See how these attitudes are impacting brands in this week's monitor:

To get additional insight into what this means for home improvement brands and retailers, read the entire study.